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HALPERIN'S TAKE: The 18 Ways Sarah Palin Can Help McCain Close the Enthusiasm Gap

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With Sarah Palin on the ticket, Barack Obama no longer has a monopoly on energy, emotion, and enthusiasm.

Here are the elements of Palin's life (many that mirror Obama's strengths) that are already getting Republicans engaged and, yes, fired up and ready to go.

1. Historic chance to elect a “first” – a woman to national office (in a party that has a gender-gap problem).

2. A son in the military.

3. A special needs son with Down syndrome.

4. A star-turn convention speech.

5. Shooting, hunting, and fishing.

6. Adorable, charismatic children.

7. Gorgeous spouse.

8. Striking physical attractiveness.

9. Youthful vigor.

10. Phenom status.

11. Small-town roots and demeanor.

12. God fearing.

13. Refreshing image.

14. Washington outsider.

15. Compelling, unusual personal story.

16. Relatable, real-life struggles.

17. Big, enthused crowds.

18. Liberal media bashing.

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