In special guest op-ed for Sports Illustrated, former president argues why bringing the 2022 games to the U.S. is a worthy goal for all.
From Sports Illustrated’s November 29, 2010 issue.
A Perfect Match for 2022 by Bill Clinton
1. Higher-than-ever enthusiasm for the game across America: “The last 16 years have seen the creation of the MLS professional league, an expansion of the game’s United States fan base to more than 90 million and now a roster of four million registered youth players.”
2. More diversity in the United States than ever: “Players from every competing nation would feel as though they were playing a home game right here in the United States.”
3. New opportunities for the world’s soccer economy: “[This includes] greater television and sponsorship rights, increased franchise and team values and greater investment in player development.”
4. Mobilization of Americans to tackle global challenges: “If awarded the opportunity, we will use the 2022 World Cup as a platform to assist those less fortunate and promote environmental sustainability in line with the United Nations’ Millennium Development Goals…. Additionally, as hosts, we would set new standards in environmental responsibility by minimizing the footprint of the event in six core areas: water, waste, energy, transportation, procurement and climate change.”